LETTING Taco Fans Decide: El Campeón or El Rival
Laredo Taco Company asked for a fun and engaging way to drive sales of their El Campeón and El Rival tacos, and the solution was a taco snackdown that gave customers the chance to vote for their favorite. This lively, interactive campaign turned the decision between the two tacos into an exciting showdown, enticing fans to pick sides, share their preferences, and, of course, enjoy some delicious tacos in the process. By making the taco battle a social event, Laredo Taco Company tapped into the fun side of food and made it impossible to resist trying both tacos.
